Longtime Del Mar Internet marketing Executive Dado Leaving Post – Horse Racing News



Craig Dado, a member of the Del Mar Thoroughbred Club’s government employees for the earlier 20 a long time, has still left the group to concentrate on a building information company in the athletics betting environment.

Dado, 54, a Northern California native who discovered a career in the racing industry in Southern California, has been a Del Mar govt vice president and its chief advertising and marketing officer because 2013. He had joined the business in 2001 as vice president of promoting, then in 2010 was named senior vice president before assuming his existing role.

Prior to coming on board at Del Mar, Dado had started his racing job at Santa Anita Park in 1991 in which he labored his way up to develop into the track’s vice president for marketing and advertising.

“Craig has been a stable contributor to our efforts at Del Mar above the previous two decades,” explained Joe Harper, DMTC’s CEO. “His intelligence and instincts in the marketing business assisted Del Mar rise up in the racing marketplace and for that we are going to be without end grateful. We wish him nothing at all but properly as he moves on to other items.”

Dado oversaw the track’s prosperous tactics to woo younger followers via the use of music and food and consume festivals. He spearheaded the track’s “branding” initiatives by way of its blue and yellow diamonds colour themes and its “Cool as Ever” internet marketing and advertising and marketing systems.

A few years ago, Dado teamed with Dr. David Chao – former longtime staff physician for the NFL’s San Diego Chargers – to build a totally free NFL harm info support catering to sports activities bettors and fantasy gamers. Initially regarded as Professional Soccer Doc, the company has not long ago been rebranded Sporting activities Damage Central and will insert personal injury information for the NBA and Major League Baseball.

“Working at Del Mar has been a aspiration job for around 20 a long time. I cannot thank Joe Harper and the superb individuals there enough,” claimed Dado. “I’m heading to skip it, but I have an possibility to operate my possess business enterprise, which has been a goal of mine for yrs. I truly feel like the timing is correct.”

He grew up in Petaluma in close proximity to San Francisco and earned a diploma in enterprise from the College of California, Berkeley as well as a Master’s degree from the University of California, Los Angeles. He is the father of two daughters and a son.

Simonne Stigall

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